Ahmed Khalifa | Accessibility, Marketing, Digital Experience, Product
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Illustrated notepad with the title "why I broke up with Goodreads and using The Storygraph instead. A headshot of Ahmed Khalifa is on the bottom right hand corner.

Why I broke up with Goodreads (and using The StoryGraph instead)

Every time you log a book on Goodreads, you feed data into Amazon’s vast ecosystem while putting up with a stagnating platform. Your reading habits, interests, and the pace at which you consume books become valuable data points for the world’s largest retailer. For years, I ignored this

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22 Jan 2025 9 min read
The title "web accessibility and SEO". Below it is the subtitle "how much do they really crossover? How much dot hey really benefit one another". A headshot of Ahmed Khalifa is beside them.

Web accessibility and SEO: How much do they really crossover?

How does web accessibility and SEO overlap through POUR principles? Learn how alt text, semantic HTML, and others can boost your search rankings and UX.

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25 Nov 2024 7 min read
The title "business case for web accessibility". Below it is "how web accessibility makes the perfect business sense to help with growth". A headshot of Ahmed Khalifa is beside the title

The business case for web accessibility

Discover the big business advantages of prioritising web accessibility, from expanding market reach to enhancing user experience and legal compliance.

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18 Oct 2024 11 min read
"Web accessibility statistics and facts". Below it is the sub title "are you overlooking the $13 trillion market in your business?". A headshot of Ahmed Khalifa is beside the titles

Web Accessibility Statistics & Facts: The $13 Trillion Market You're Overlooking

Discover a list of fascinating web accessibility statistics and facts that will change your perspectives on whether your business can benefit from it.

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4 Oct 2024 8 min read
The title reads "accessibility overlays". The subtitle reads "What are they, and why they should be avoided at all costs?". A headshot of Ahmed Khalifa is beside them

What are accessibility overlays and why should they be avoided?

There is a certain appeal about using an accessibility overlay. They seem quick, efficient and fixes all accessibility problems. Or do they?

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30 Sep 2024 7 min read
The title is "accessibility myths". Below it is the subtitle "let's debunk 29 of the most common misconceptions about accessibility". A headshot of Ahmed Khalifa, a black is beside them

Accessibility myths: debunking 30 common misconceptions causing harm online

Let's debunk 29 common accessibility myths so that we can better learn why web accessibility is crucial (for all users, not just those with disabilities).

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19 Sep 2024 10 min read
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By Ahmed Khalifa | Khalifa Media Ltd